Faculty Profile




CONTACT

Noon Business School,
University of Sargodha,
Sargodha

Phone: 048-9230811-15 Ext.378

Email: [email protected]



Mr. Muhammad Hamid
Mr. Muhammad Hamid | University of Sargodha
Lecturer

Muhammad Hamid has done M.Phil (Management Sciences) from University of Lahore, Lahore, Pakistan.

RESEARCH INTERESTS
  • Consumer Behavior
  • Sales Behavior
  • Brand Management
  • Green Marketing

PUBLICATIONS
  • Impact of Website Design and Perceived Risk, Internet Trust on the Consumer Purchase Intention, IIJSR Journal, Vol. 2 (2017)
  • Influence of Advertising, Parent Power.Enviornment and Kids Buying Behavior on Pester Power, Global Journal of Research in Business & Management, Vol. 6 (2016)
  • Antecedent of Brand Loyalty in Garments Industry of Pakistan, International Journal of Research in Management and Business, Vol. 2 (2017)